Halation presents
AI films
and commercials
Commercials and brand films made with AI and directed by a person. A finished spot in [2–3] weeks, with a version for every platform you run on.
Directed byMagomed Kaziev Campaign on air forMangazeya
Magomed's work for
- Saatchi GroupSaatchi Group
- Imagine Entertainment
- Gang GroupGang Group
- Bloomberg
- Higgsfield
Work featured in
The Hollywood Reporter
Campaign US
The work
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The director
Magomed
Kaziev
He started in short film and documentary, then moved into immersive exhibitions. When the first generative models came out, he went all in and has tested every new one since.
He was the first official creative partner of Higgsfield and made the launch promos for their first video models. As an AI artist he has worked on projects for Imagine Entertainment and Bloomberg, and on the Obsidian film about Le Mans that The Hollywood Reporter and Campaign wrote about. He directs every Halation film himself.
Higgsfield
Magomed made the first promos for Higgsfield's video models
He was their first official creative partner, from March 2024, and has a joint post with the official Higgsfield account. His students took second place and $200,000 in the Higgsfield contest.
About us
What we make
- Test frames from your brief, in [72 hours][PRICE]
- Director-led films and campaignsfrom [PRICE]
- Studio spots, product films and socialfrom [PRICE]
- Films for property developersfrom [PRICE]
Test frames are the easy way to start: [three] stills from your brief, and their cost comes off the project if you go ahead.
For brands, agencies and developers in Russia and the UAE. Remote work anywhere else, in English, Russian and Arabic.
Every Halation film is directed by Magomed Kaziev.
Artists trained on his pipelines do the making. There is a separate pipeline for every kind of work.
Nothing leaves the studio without his sign-off.
You see the film before it is made: a treatment, then boards and a rough animatic, then the first cut.
How a project runs
- Day 1A call, and a straight answer on timing and budget
- Days 2–3Treatment with two or three directions and a line-by-line estimate
- Week 1Boards and a rough animatic, so you approve the film before we render it
- Week 2First cut with grade and sound, then [N] rounds of changes
- DeliveryEvery length and aspect ratio, each language, files ready for ad marking
Safe to air
What your lawyers will ask before the film goes out, answered in the contract.
The film is yours
After final payment all rights to the film, every cut and the key visuals pass to you in writing, for any media, territory and term.
Licensed tools only
We generate only in models whose terms allow commercial use, and you get the list with those terms attached to the contract.
Real faces with consent
A real person appears only with a signed release that covers this use, the media and the term. Nobody is recreated without one.
Your product stays exact
We build from your photos, packshots and references and keep them the same across every scene. Logos, labels and faces are checked frame by frame before delivery.
A record of every decision
Scripts, boards, selects and edit notes are kept and handed over. They show the human authorship behind the film, which is what makes it protectable.
Ready for marking
Files come ready for ad marking in Russia and for the AI labels that platforms ask for. We sign your NDA before the brief.
Questions
Who owns the film?
You do, after final payment. The contract transfers the rights to the film, all cuts and key visuals, and lists the tools we used with their commercial terms.
Can you use our actor, our product or our location?
Yes. Send photos and references and we keep them consistent across the film. For a real person we need their signed consent for this use; we can prepare the release.
Will people see that it is AI?
Not from artefacts. Every film goes through a proper edit, grade and sound mix, and every frame is checked before delivery. Whether to say it was made with AI is your call, and we will tell you what each platform requires.
How long does it take?
A [30]-second spot takes [2–3] weeks from brief to final files. Variants of an approved film take days. A campaign with several films is planned together, so the extra films cost less than the first.
What if we do not like the first cut?
You approve the treatment and the animatic before we render, so the first cut is rarely a surprise. [N] rounds of changes are included. A new brief midway is estimated separately, before any work on it starts.
How do payments work?
[50%] to start, the rest on delivery. Test frames are paid upfront and their cost comes off the project. We work with companies in Russia and the UAE and sign a contract with each client.
Start a project
Tell us what you are making. We reply [within one working day] with timing and a rough budget.
No account and no mailing list. Only the task and a way to reach you are required.
[Producer name]
Producer. Answers on budget, timing and contracts
Brief received
We will write to {{contact}} [within one working day].